Pure Advantage

We might have fought over it, at the time. Sometimes, we fought bitterly. At Gallipoli, we lost; but we were on the right side of history, and we found a blood-coloured poppy, like a heartbeat in the dust. Later, it would dawn on us: this is who we are, New Zealand.

Last month, business force-for-good Pure Advantage launched their latest Green Race paper. “A race has begun, and we are in it,” they said, and they showed a short film.

Green capitalism on a roll - Pure Advantage campaign and Green Growth paper launched last week - Green Party right in on the action, and making hay while the sun shines

Green capitalism is on a roll at the moment.